Did you know that phone calls still account for a significant portion of conversions from website visits? The good news is that all of those calls are perfectly traceable, and can help you learn where to boost your ad spend, and where to cut back. Measure Your...
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Category: Search Engine Optimization
What Are Affiliate Programs?
Are you looking for another opportunity to grow your business? Do you want more people to buy your products? In the online world, there are people with huge amounts of visitors and consistent traffic to their websites. You can easily take advantage of this and get...
Google Primer: Mini smart marketing lessons for the digital marketer or the digital marketer wannabe?
Google unveiled Primer in 2014 as a way to bridge the gap between the rookie and the professional search engine marketer. It was developed to help learn the basics in digital marketing in bite-size pieces AKA a less overwhelming way to learn how to market your...
Succeeding With Facebook Advertising
Advertising on Facebook is a marketing strategy that has become popular among businesses of all sizes, and for good reason. Advertising on this constantly growing social media platform can open up an incredible array of opportunities for your business. Below are a...
An Overview of Content Marketing
Content Marketing is a specific type of marketing strategy designed to provide useful information to an audience. This is in direct contrast to traditional publicity, which is sometimes referred to as “interruption marketing.” In interruption marketing, the goal is to...
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