Tag Archives: Social Media Marketing

The Value of Web Analytics

Web analytics is essential to any type of search engine marketing, particularly your PPC (pay-per-click) campaigns. It's imperative to know where your traffic is coming from, the density of traffic, and the time of the day your traffic is densest. You want to know what someone is typing into Google or Bing to pull your page from…
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Social Media Marketing (An Overview)

Social media marketing is a great way to get a lot of exposure, especially when budgets are tight. Utilizing an SEM agency that is also an SMM agency is a smart move as it allows you more options when it comes to marketing your business or website. Because social media marketing is so broad, you…
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