Joshua McKenzie is a digital marketing expert specializing in Google Ads management, paid media strategy, and lead generation systems for high-growth businesses. With extensive experience managing large-scale advertising budgets, he helps companies generate qualified leads, reduce cost per acquisition, and improve return on ad spend.At Full Circle SEM, Joshua designs and optimizes performance marketing campaigns that combine advanced targeting, conversion tracking, and data analysis. His expertise includes PPC campaign management, Performance Max campaigns, Meta advertising, and conversion optimization using tools like GA4 and CallTrackingMetrics.Joshua works with businesses across competitive industries to build scalable marketing systems that drive consistent growth. His approach focuses on eliminating wasted ad spend, improving lead quality, and aligning marketing efforts directly with revenue outcomes.