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The Importance of Your GMB Listing for Local SEO
Did you know that in 2022, Google accounted for over 93% percent of the mobile search market in the United States? Google Search is also one of the...

The Importance of Your GMB Listing for Local SEO
Did you know that in 2022, Google accounted for over 93% percent of the mobile search market in the United States? Google Search is also one of the most popular mobile apps in the United States.1 As the biggest search engine on the internet, Google is serious about...

How Many Types of PPC Campaigns Are There? Here’s What You Need to Know
The future holds many unknowns, but one thing remains true: Advertising is here to stay, but the flexibility that different types of PPC campaigns offer makes them a smart choice for businesses moving into 2023. If you’re looking for a PPC agency in Rochester to help...

Hey Small Business! Here’s How To Improve Search Rankings
Ranking higher or on Page 1 of Google can mean the difference between meeting your sales goals and closing up shop. You get increased website traffic and conversions when you improve search rankings. These are both great indicators for your bottom line. Understand...

Should My Business Use PPC Advertising? These Are the PPC Benchmarks
When there are a variety of marketing channels your business could leverage, how do you decide which path is best for you? The truth is that PPC advertising isn’t right for every kind of business or every stage. High advertising costs with little ROI to show for it is...

Content Marketing Is Here to Stay – Even During a Recession
Congratulations if you kept up with your marketing efforts amid the COVID-19 pandemic! Now you have record inflation and a recession to deal with. Words like "recession" and "economic downturn" often make marketers pump the brakes. But instead of cutting your...
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