Tag Archives: SMM

Succeeding With Facebook Advertising

Advertising on Facebook is a marketing strategy that has become popular among businesses of all sizes, and for good reason. Advertising on this constantly growing social media platform can open up an incredible array of opportunities for your business. Below are a couple of the main types of advertising you can explore on Facebook, as…
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An Overview of Content Marketing

Content Marketing is a specific type of marketing strategy designed to provide useful information to an audience. This is in direct contrast to traditional publicity, which is sometimes referred to as “interruption marketing.” In interruption marketing, the goal is to blast messages to users with the intention of getting an impression that will, hopefully, become…
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The Value of Web Analytics

Web analytics is essential to any type of search engine marketing, particularly your PPC (pay-per-click) campaigns. It's imperative to know where your traffic is coming from, the density of traffic, and the time of the day your traffic is densest. You want to know what someone is typing into Google or Bing to pull your page from…
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Social Media Marketing (An Overview)

Social media marketing is a great way to get a lot of exposure, especially when budgets are tight. Utilizing an SEM agency that is also an SMM agency is a smart move as it allows you more options when it comes to marketing your business or website. Because social media marketing is so broad, you…
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