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Auhtor: Justin Ober

Justin Ober

Justin built his first website and eBay store while in high school (circa 1999) and has had a hand in internet marketing ever since. After graduating from Penn State University he headed for warmer weather in sunny South Florida, where he worked on both the client and agency side of digital marketing. Yada, yada, yada, he's since managed over $30 million in digital ad spend and is an expert in all things PPC.
Get More Customers with Pay-Per-Click (PPC)

Get More Customers with Pay-Per-Click (PPC)

Every business relies on a steady influx of new customers, no matter the industry. Businesses can’t rely on their existing customers to sustain growth, so there’s always a need for more leads. Lead generation with pay-per-click (PPC) is one of the fastest and most...

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Need Help with Google Ads? Do Google Ads Work?

Need Help with Google Ads? Do Google Ads Work?

Since October 23rd, 2000, Google Ads (then known as Google Adwords) has climbed to the top of the most effective digital paid advertising methods online. We’re going to shine a light on the impact of this marketing method, and we’ll even give you some help with Google...

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Updating Your Google Ads Campaigns

Updating Your Google Ads Campaigns

Given the trajectory of the world wide web over the last decade, we will never see a day where online platforms aren’t being changed, optimized, enhanced, or upgraded. The same is true of strong Google ads campaigns. Being the number one search engine online and with...

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A Brief Guide to Choosing PPC Keywords

A Brief Guide to Choosing PPC Keywords

Every strong PPC campaign is built on the back of PPC keywords. How keywords and phrases are selected will enhance the relevance of which ads the search engine provider serves to match searches. But, what's the best method of choosing PPC keywords? Keywords are one...

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