In January 2020, there were 3.8 billion social media users around the globe, an increase of more than 9% over the previous year.1 Six months later, the estimate was 3.96 billion social media users worldwide, representing more than half of the global population. The...
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Google Primer: Mini smart marketing lessons for the digital marketer or the digital marketer wannabe?
Google unveiled Primer in 2014 as a way to bridge the gap between the rookie and the professional search engine marketer. It was developed to help learn the basics in digital marketing in bite-size pieces AKA a less overwhelming way to learn how to market your...
Succeeding With Facebook Advertising
Advertising on Facebook is a marketing strategy that has become popular among businesses of all sizes, and for good reason. Advertising on this constantly growing social media platform can open up an incredible array of opportunities for your business. Below are a...
Social Media Marketing (An Overview)
Social media marketing is a great way to get a lot of exposure, especially when budgets are tight. Utilizing an SEM agency that is also an SMM agency is a smart move as it allows you more options when it comes to marketing your business or website. Because social...
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